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The best demos require planning. This framework will walk you through how to create a demo agenda that will consistently lead to engaging demonstrations that will increase your win rate.
Avoid wasted time and annoyed buyers by sparking deep conversations in 7 minutes or less.
Use 3 “Magic Prompts” in ChatGPT to build multiple customer personas for your solution and write the perfect email to them in 3 mins or less.
Kyle’s “Good Day” Framework is a simple 8-point system that any AE or SDR can use to measure how effective their days are.
Inside this Tracker, you get:
Join Sales Introverts Insiders to receive monthly, actionable training from Kyle Asay, the leader who’s promoted 100+ AEs and scaled teams from startups through $15B organizations.
Introducing the AE Operating System — Built for AEs who are ready to promote faster without working insane hours. Directly responsible for 100+ AE and Sales Leader promotions.
Kyle has spent the bulk of his career at Qualtrics. He was hired as an SDR and promoted into a VP role less than seven years later.
Accomplishments include finishing years as the #1 corporate AE, #1 corporate team lead, and #1 corporate sales manager for a highly competitive, fast-growing company acquired for $8 billion and then went public at a $15 billion valuation.
He then spent nearly 2 years helping build MongoDB’s sales team as a second-line leader, ultimately serving as the RVP of North America Acquisition.
Currently, Kyle is the VP Global Growth Sales at LaunchDarkly where he’s responsible for global midmarket and BDR functions for both net new acquisition and customer growth.
For more details of his professional accomplishments, please refer to his LinkedIn.
Kyle currently lives in the Chicago suburbs with his wife and three children.
A top-performing AE’s reluctant entry into sales leadership reveals why long-term thinking should drive short-term career decisions. Includes a practical two-factor framework for evaluating career paths.
CISOs buy safety, not slogans. Win deals by de-risking, proving references, and making buyers look good.
Reduce sales stress under quota pressure with two practical perspective shifts—actionable for AEs, SDRs, and sales leaders.
Account Manager at Dropbox
I constantly return to Kyle’s core tenants that leverage what goes through the mind of a buyer. His writing is honest in uncovering the motivating and enabling factors that bring about winning deals. I’ve led a few sessions preaching his ideas with my AEs and have had rave reviews from their simplicity and effectiveness.
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