The Mindset Shift That Transformed My Sales Career: Thinking Like a Buyer

A practical framework for understanding and facilitating your prospect’s buying process
How to Outperform Your Competition When Products Are Equal: A Value Translation Guide

Want to win more deals even when your product features match the competition? Learn how translating features into customer value can make your solution stand out.
Why “Default to AI” Is Bad Advice for Enterprise Sellers

In an era where AI adoption is becoming mandatory in sales organizations, here’s why top performers still differentiate through human connection – and how to strike the right balance.
Make Your Next Step Easier: A Simple Framework for Unsticking Enterprise Deals

Learn how top enterprise sellers get stalled deals moving again by making the next step easier for prospects – especially during critical PoC stages.
How to Get Executive Access: A 3-Step Framework for Enterprise Sales

We doubled our average deal size YoY and “getting higher” in accounts was one of the main contributors. Today’s post is a little bit longer than average, but I’ll teach you exactly how to position conversations with execs in your accounts – while building your champion’s confidence in you as a seller. First, understand that […]
Why Comparison is Killing Your Sales Career (And How to Stop It)

The hidden trap that’s making successful sales professionals miserable – and what to do about it.
How Elite Reps Run Group Demos That Actually Close

Elite reps know group demos aren’t about presenting to multiple people – they’re about engaging multiple stakeholders. Here’s exactly how to do it right.
The 3 Deal-Killing Red Flags Every Sales Leader Must Watch For When Forecasting

Learn the three critical red flags that signal a deal is in trouble, plus get the exact language to use when you spot them. Based on analyzing thousands of won and lost deals.
3 Cold Calling Tactics That Increased Our Pipeline 142% in 90 Days

Want to improve your cold calling success rate? Here are three proven tactics we used at LaunchDarkly to dramatically increase pipeline generation in just three months.
The Dark Side of Multi-Threading: 3 Critical Mistakes That Can Kill Your Deal

Are you risking your deals by multi-threading incorrectly? Learn the three most dangerous mistakes sales reps make when expanding their reach within accounts – and how to avoid them.