The Best Prospecting Email I’ve Seen

I’ve taught that cold email outreach required personalization for years. 

This week’s newsletter will look at the email that challenged my paradigm and a breakdown of why it was so effective, even without personalization.

Avoid End of Deal Stall

“Let me talk internally and get back to you” is when most sellers lose control of their deals.

This is a pivotal moment where the typical seller loses control of the deal cycle by responding with:

My Favorite Metric in B2B Sales

This week we are going to take a deeper look at my favorite metric: next quarter’s weighted pipeline.

Weighted pipeline takes into account deal size + likelihood to win. A $100,000 deal, forecasted at 50% likely to close, contributes $50,000 to weighted pipeline.*