“Can you break out your proposal into line-items?”

Ok, I’m going to start this newsletter with a disclaimer: I’m going to get dangerously specific in my recommendation for handling an essential conversation that can arise in negotiations.

Here’s my disclaimer:

This example is built for a SaaS company that offers its product in different “bundled” tiers

This example is made for usage-driven pricing models

Why You Should Proactively Address Risk in Sales

My rule as a leader is that I’ll never be upset with a bad outcome as long as two things are true:

We had a good plan

We executed that plan

So, what makes a good plan? A good plan addresses two types of risk:

Avoid End of Deal Stall

“Let me talk internally and get back to you” is when most sellers lose control of their deals.

This is a pivotal moment where the typical seller loses control of the deal cycle by responding with:

My Favorite Metric in B2B Sales

This week we are going to take a deeper look at my favorite metric: next quarter’s weighted pipeline.

Weighted pipeline takes into account deal size + likelihood to win. A $100,000 deal, forecasted at 50% likely to close, contributes $50,000 to weighted pipeline.*